The HOTH vs Loganix: Which Link Building Service Should You Use?

The HOTH and Loganix are both long-running SEO suppliers that agencies use to fulfil link building, and on paper their prices overlap. The real difference is how much say you get. The HOTH's outreach products are fully done for you, with no site approval. Loganix sends a shortlist of domains for you to approve, and runs a self-serve marketplace as well.

Each also sells beyond links. The HOTH, founded in 2010 according to its site, runs managed SEO retainers (HOTH X), digital PR and content services. Loganix sells citations, premium editorial placements and managed SEO, and says it has been in business for more than ten years.

All details come from the two companies' own websites, checked October 2026. Neither service was ordered or tested for this comparison.

The HOTH vs Loganix at a glance

	The HOTH	Loganix
Guest posts	$150 (DA or DR 20+) to $405 (50+)	From $200 (DR/DA 30+) or $400 (Authority)
Link insertions	$200 (DR20+), $250 (DR45+), $450 (DR60+)	$200 multi-topic, $400 niche-specific
Top-end product	Platinum Links (DR50+), from $375	Premium Editorial (DR70+), $800
Approve sites first?	No	Yes, on managed products
Self-serve marketplace?	No	Yes
Published turnaround	About 30 days	About 3 weeks from site approval
Link guarantee	6 months (1 year on contract or HOTH X)	6-month live link guarantee
White label	Yes, white-labeled reports for resellers	Yes, unbranded Docs and Sheets reports
Managed SEO	HOTH X, from $1,000 a month	Offered as a separate service

How do their prices compare?

Both price in USD, and as listed in October 2026 they sit close together.

Product	The HOTH	Loganix
Entry guest post	$150, DA or DR 20+	$200, DR/DA 30+ with 100 to 500+ visits
30+ guest post	$225	$200
40+ guest post	$345	$400 (Authority, 1,000+ organic visits)
Entry link insertion	$200, DR20+	$200, 30+ DR/DA with 1,000 visits
Premium placement	$375 (Platinum, DR50+)	$800 (Premium Editorial, DR70+)

Two caveats. The HOTH's hub page lists a few prices that differ from its product pages, and Loganix publishes slightly different guest post tiers on different pages, so confirm at checkout. And the tiers aren't identical: The HOTH accepts Moz DA or Ahrefs DR, while Loganix's tiers combine authority with a traffic floor. If traffic matters more to you than authority scores (and it should, see our guide to Domain Rating and Domain Authority), Loganix's traffic minimums are a point in its favour.

How are the links sourced?

The HOTH says every link comes from manual outreach to real publishers and that it doesn't use a blog network. It verifies traffic with Semrush and measures DA with Moz, and its writers produce 500 to 2,000 words depending on your choice.

Loganix says it owns no sites and relies on publisher relationships. It publishes minimum checks for niche edits, including 100+ indexed pages, 1,000+ monthly organic traffic and 50+ referring domains. Its marketplace is a different proposition: Loganix calls those listings unvetted and tells buyers to run their own quality control.

How much control do you get?

The HOTH is clear that its Link Outreach and Platinum Links don't allow approval before posting. You set the anchor text, target URL and tier, and its team does the rest.

Loganix's managed guest posts and niche edits start with a shortlist you approve or swap. Its marketplace goes further, letting you filter by DR, DA, traffic, niche, price and turnaround and order directly. One limit applies to both: Loganix doesn't accept client-written content, and The HOTH writes the content for its outreach products too.

Which is faster?

On published figures, Loganix. It quotes about three weeks for guest posts and niche edits, counted from your site approval, and its terms describe these as targets. The HOTH quotes about 30 days for Link Outreach and Link Insertions and four to five weeks for Platinum Links, explaining that the process is entirely manual.

Reporting, white label and guarantees

Both sell heavily to agencies. The HOTH says all reports are white-labeled for resellers and its reseller programme includes wholesale pricing and sales materials. Loganix delivers white label reports with live URLs in unbranded Google Docs and Sheets, tracks orders in its dashboard and says it never contacts your clients.

Guarantees are similar in length. The HOTH replaces broken links for six months, rising to a year on a discount contract or HOTH X, and replaces link insertions that aren't indexed after ten weeks. Loganix replaces links that drop within six months and promises you never pay for a link that doesn't go live. Both companies' terms treat completed purchases as final, with a 30-day window to raise problems.

Which should you choose?

Choose The HOTH if you want to place an order and not think about it again, or you'd rather buy links, content, local SEO and managed campaigns from one long-established US supplier. HOTH X suits businesses that want a dedicated manager setting strategy, and its monthly digital PR packages are an option Loganix doesn't match.

Choose Loganix if you or your clients want sign-off on domains, or you want to mix managed orders with marketplace purchases. Its traffic floors on each tier and its DR70+ Premium Editorial product also make it the stronger pick for buyers focused on site quality over speed of ordering.

Read the full HOTH review and Loganix review for more, or our guide to outsourcing link building for how to brief either one.

The short version

• Prices overlap: both start around $150 to $200 for an entry guest post
• The HOTH is fully hands-off with no site approval; Loganix lets you approve a shortlist or use a marketplace
• Loganix quotes about three weeks after approval, The HOTH about 30 days
• Both replace lost links for six months, and both offer white label reporting
• The HOTH wins on breadth of services; Loganix wins on control and top-end placements